Traditional Marketing Automation used to be software that would automate repetitive tasks to a limited extent such as sending a single email to multiple addresses, posting on social media at a fixed time etc. Today it does much more in a streamlined and efficient manner such as managing influx of high quality leads or creating personalised and dynamic workflow that converts potential customers to loyal customers.
Do you want to map your content strategy to buyer’s journey? Or track relationship between marketing and sales? Not managing leads efficiently is a waste of time and business resources.
- Lead Capturing
- Lead Nurturing
- Audience Management
- CRM Integration